Trade fairs

Challenge

The EPAL Euro Pallet Manufacturers’ Association’s participation in Germany’s foremost logistics trade fairs has become a major element in their communication, ever since they began to be advised by ekom. There is no better place to organise meetings between member companies and customers.

Creative Idea

We are constantly reinventing the themes of these trade fair projects against a backdrop of the major themes of ecological sustainability and the indispensability of the pallets in the supply chain. We also wanted to serve all of the major communication channels with cross-media campaigns.

Impact

The EPAL trade fair booth has become a popular mandatory stop for decision-makers and member companies alike. That’s why the booth is always a busy communication hub for the logistics industry.